Design Thinking & Entrepreneurial Skills Management syllabus

Design Thinking & Entrepreneurial Skills Management

• 1 Introduction to Design Thinking (6 LHs)

  • Meaning and definition
  • Features and principles
  • Design thinking in organizations
  • Approaches and resources
• 2 Design Thinking Process (12 LHs)

  • Empathize: user needs, research techniques and cases
  • Define: problem statements, user personas and ideation techniques
  • Ideate: generating and evaluating ideas, brainstorming and mind mapping
  • Prototype: rapid prototypes, iteration and MVP
  • Test: user feedback, insight analysis and refinement
• 3 Design Thinking Tools and Methods (10 LHs)

  • Purposeful tool use and process alignment
  • Visualization and journey mapping
  • Value-chain analysis and mind mapping
  • Brainstorming, concept development and assumption testing
  • Rapid prototyping, customer co-creation and learning launch
• 4 Creativity and Innovation (6 LHs)

  • Creativity concepts, components and process
  • Innovation concept, types and commercialization
  • Business ideas, evaluation and market gaps
  • Design thinking for innovative ideas
• 5 Entrepreneurship and Design Thinking (8 LHs)

  • Entrepreneurship evolution and concept
  • Entrepreneurial attributes, opportunities and challenges
  • Relationship with design thinking
  • Opportunity recognition, market research and analysis
• 6 Entrepreneurial Skills Management (6 LHs)

  • Entrepreneurial skills concept
  • Innovation, adaptation and business management
  • Teamwork, leadership, communication and customer service
  • Financial, analytical and problem-solving skills
  • Strategic thinking, time and risk management
  • Techniques for managing entrepreneurial skills