Business Communication syllabus
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Business Communication
5 units
1 Part I: Business Communication: Understanding the Foundation
2 Part II: Fundamentals of Business Writing
3 Part III: Basic Patterns of Business Messages
4 Part IV: Business Report Writing
1. Part I: Business Communication: Understanding the Foundation
- The Role of Communication in the Business Organization
- A Model of the Communication Process
- Perception and Reality
- The Filter of the Mind
- Barriers and Malfunctions of Communication
2. Part II: Fundamentals of Business Writing
- Principles of Clear Business Writing
- Writing for Effect
3. Part III: Basic Patterns of Business Messages
- Direct and Indirect Business Letters
- Memorandums, Notes, E-mails, and Notices
4. Part IV: Business Report Writing
- Reports: Problems, Organizations, and Interpretation
- Techniques of Writing Reports and Proposals
- Visual Communication in Reports
5. Part V: Other Forms of Communication
- Public Speaking and Oral Reporting
- Cross-cultural Communication
- Conducting and Participating in Meetings
- Nonverbal Communication
- Technology of Business Communication
- Job Applications, Resumes, and Cover Letters
- Advertisement Materials: Print and Electronic Media