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Markets and firm objectives

Unit 7: Product Pricing Theories and PracticesTopic 1 of 6
Browse the Microeconomics for Business syllabus

Microeconomics for Business

8 units
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What the syllabus expects

  • Market structure concept and characteristics
  • Profit-maximization goal

Markets and firm objectives

Bachelor of Business Studies (BBS) — First Year

Subject: Microeconomics for Business (MGT 207)

Unit 7: Product Pricing Theories and Practices

Academic Year: 2083/84

Topic Objectives

After studying this topic, students should be able to:

  • Explain the scope and key elements of markets and firm objectives.
  • Explain the economic reasoning and use appropriate diagrams or relationships in business analysis.

Curriculum Scope

  • Market structure concept and characteristics
  • Profit-maximization goal

Detailed Microsyllabus

  1. Market structures

    1. Number of firms, product characteristics and entry conditions.
    2. Market information and control over price.
    3. Compare competitive and imperfectly competitive settings.

  2. Firm objectives

    1. Profit as the difference between revenue and cost.
    2. Marginal conditions for profit maximization.
    3. Distinguish an equilibrium condition from a guaranteed positive profit.

Curriculum reference: Tribhuvan University, Faculty of Management, BBS curriculum with first-year syllabus, PDF pages 17-19.

Source note: The curriculum scope above is retained from the existing TU syllabus breakdown. The numbered study subtopics are editorial elaborations for teaching and study, rather than a separately issued TU syllabus. Unit lecture hours apply to the whole unit; no separate topic hours or marks are assigned here. The programme subject list identifies this course as MGT 207; the detailed subject heading in the source prints MGT 203.