Competition

Competition

Bachelor of Business Studies (BBS) — Fourth Year

Subject: International Business (MGT 251)

Unit 6: National Differences in Economic Environment

Academic Year: 2083/84

Topic Objectives

After studying this topic, students should be able to:

• Explain the scope and key elements of competition.
• Apply the relevant concepts to a defined organizational or venture situation using evidence and stated assumptions.

Curriculum Scope

• Competitive environment of international business

Detailed Microsyllabus

1. Competition foundations

   1. Identify domestic, regional and global competitors.
   2. Assess market structure and sources of competitive advantage.
   3. Distinguish industry forces from firm strengths.

2. International influences

   1. Explain cost, innovation, quality and distribution pressures.
   2. Assess effects of market access and local responsiveness.
   3. Consider substitute offerings and potential entrants.

3. Analysis

   1. Compare competitors using defined criteria.
   2. Document evidence and uncertainty.
   3. Recommend a competitive response consistent with capabilities.

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Curriculum reference: Tribhuvan University, Faculty of Management, revised four-year BBS curriculum, PDF pages 115–117.

Source note: The curriculum scope above is retained from the existing TU syllabus breakdown. The numbered study subtopics are editorial elaborations for teaching and study, rather than a separately issued TU syllabus. Unit or component allocations apply at their stated level; no separate topic hours or marks are assigned here. Examples involving current laws, rates, institutional products or Nepalese status must identify the relevant period and official materials; no changing numerical or legal requirements are invented here.